Be part of our journey and join us as

Senior Marketing Manager, Consumer Experience

In this role, you will shape how Fazer Bakery brands connect with consumers across digital channels. You will drive the development of digital marketing and consumer experience, turning data, technology and insights into meaningful consumer engagement and measurable business impact.

What will you be responsible for?

•  Leading the development of digital marketing and consumer experience across Fazer Bakery, ensuring our brands create engaging, relevant and impactful experiences across consumer touchpoints

•  Driving digital acceleration and transformation initiatives, turning new capabilities, technologies and ways of working into measurable business results

•  Using data, insights and marketing technology to improve performance, helping teams make smarter decisions and continuously optimise consumer engagement

•  Building digital capabilities and best practices across Fazer Bakery markets, supporting specialists and fostering a culture of experimentation, learning and collaboration

•  Provide leadership and direction for a small team of marketing experts, enabling them to deliver impact across brands and markets

Working closely with marketing teams across Finland and in collaboration with colleagues in Sweden and the Baltics, you will help strengthen digital capabilities, accelerate new ways of working and ensure that our brands stay relevant and engaging across consumer touchpoints.

This is a fixed-term role for approximately 10 months, starting in November 2026. You will report to the VP, Marketing & Portfolio, Fazer Bakery Finland, and be based in Vantaa, where we mainly work onsite.

What will you bring to the team?

You are an experienced digital marketing professional who combines strategic thinking with a hands-on mindset. You enjoy turning ideas into action, bringing people together and driving continuous improvement in a fast-moving environment.

To succeed in this role, you bring:

•  Strong experience in digital marketing and consumer engagement, with a track record of developing capabilities, driving change and delivering measurable business impact.

•  A broad understanding of the digital marketing ecosystem, including areas such as content, social media, digital media, analytics, marketing automation and MarTech.

•  Strong stakeholder management and collaboration skills, enabling you to build relationships, influence decisions and work effectively across teams and markets.

•  A proactive and solution-oriented mindset, combined with curiosity, resilience and a passion for continuous learning and development.

Fluency in Finnish and English is required. 

Apply now and join our team.

Please apply by sending your CV and application via link:  https://emp.jobylon.com/jobs/386407/. 

Closing date for application is Sun 11.10.2026. 

For more about information please contact Anna Kanerva, VP Marketing & Portfolio, tel. +358 50 554 6876.

Fazer, The Food Experience Company, enables people to enjoy the best moments of their day. Our mission, Food with a purpose, builds on our strong more than 130-year heritage, consumer first approach and innovations to create the food experiences of the future. With our dedicated team of almost 6,000 professionals, we focus on fast-moving consumer goods and our direct-to-consumer business in Northern Europe and beyond, with exports to more than 40 countries. Fazer’s operations comply with its Code of Conduct that is based on the Group’s values and the UN Global Compact. In 2025, Fazer Group had net sales of 1.200 million euros. 

Northern Magic. Made Real.